Welcome Fakenham! Norfolk course joins Racecourse Media Group

Racecourse Media Group (RMG) is delighted to announce that Fakenham Racecourse will be joining the media rights company this year.

RMG will work closely with the Norfolk racecourse on the commercialisation and development of its Licensed Betting Shop (LBO), Streaming (Watch & Bet), Pay TV (Racing TV) and international rights (Racing TV International) from the start of next month until December 31, 2028.

Fakenham Racecourse will become a shareholder in the RMG business, which is 100% owned by racecourses, and pays 100% of its profits to its racecourse shareholders, meaning there is no leakage outside of the sport.

Fakenham, which is proud to honour The Prince of Wales as its patron, stages 12 fixtures throughout the year and is renowned for its competitive racing and excellent prize-money.

Fakenham will become a valued part of the Racing TV output, which, this year, will now include racing from 36 British racecourses and all 26 Irish racecourses.

Martin Stevenson, CEO of Racecourse Media Group, said: “RMG and its 34 racecourse shareholders are delighted to welcome Fakenham Racecourse to the RMG family. The racing from Fakenham will further strengthen our output, and we very much look forward to working closely with David Hunter and his team on all aspects of their media and data workstreams.”

Fakenham Chief Executive and Clerk of the Course, David Hunter, said: “We are excited to be joining RMG and to be in partnership with many other like-minded small independent racecourses, alongside the larger independents and Jockey Club Racecourses.

“We have an excellent relationship with The Racing Partnership, At The Races and Sky Sports Racing which goes back many years and we are very grateful to the many successful years we have partnered with them. However, my board of directors feel now is the right time for Fakenham to make a change and we believe joining the RMG family will ensure Fakenham will continue to provide good quality grass roots National Hunt racing with good prize money.”

Fakenham Racecourse is an independent National Hunt racecourse that has provided jump racing in North Norfolk since 1884 and at the Fakenham site since 1905. Its season runs from October to May and during this period it stages 12 race meetings. For more, click here. Also, click here for this year's fixtures.

RMG is the umbrella organisation for the 34 racecourses (Fakenham will be the 35th from May 1,2022) which hold an interest in Racing TV, Racing TV International (international betting broadcast service) and Racecourse Data Company (licensing and control of Pre-Race Data). Racecourse Retail Business is the vehicle which represents 37 racecourses' (Fakenham will be the 38th) content in the LBO (licensed betting office) market. Pictures are shown in around 7,500 LBOs in Britain and Ireland. For more, click here.