Racecourse has completed new long-term media rights extensions with Sports Information Services (SIS) and Racecourse Media Group (RMG). 

The forward-thinking Essex racecourse has welcomed multi-year extensions to the existing arrangements with SIS and RMG. The deal covers all betting and media rights across retail and digital channels and means racing will continue to be shown on the Racing TV channel and in betting shops via the SIS service. Chelmsford City will join as a member racecourse of RMG. 

In addition, Chelmsford City will be rolling out the award-winning Course Track system in order to provide live, in-race timing information, which will be broadcast on-screen and published online. 

Chelmsford City hosts a number of key flat races throughout the year, including Listed contests, the Chelmer Fillies’ Stakes and the Queen Charlotte Fillies’ Stakes, and is set to become the first track in Britain to stage both turf and all-weather racing under floodlights this autumn. 

The deal will enable Chelmsford to plan with certainty, advancing plans to include a new £85m multipurpose grandstand, which will serve as a thriving entertainment destination for the area including a 2,500 seat theatre and, hopefully, a casino. 

The course is investing more in its race programme and is hoping to create opportunities for Pattern races as well as staging trials for the sport’s biggest international meetings. 

Director of Racing, Neil Graham said: “We are looking forward to working closely with SIS and RMG to strengthen our existing racing programme and to work on new initiatives. These deals give us the certainty by supporting ambitions for the racecourse to be bolder and more ambitious in its plans going forward.”  

John Holmes, founder of Chelmsford City Racecourse commented: “Planning successes on the 400-acre site, which includes the racecourse, has proved pivotal in funding the racecourse ambitions. We will not forget the contribution and support during our partnership with Fred Done, without whom none of this would have been possible.” 

Richard Ames, CEO of SIS, said: “We are pleased to extend our long-standing partnership with Chelmsford City Racecourse to the end of 2029. Together, we have built a strong relationship, and we are confident that our customers will continue to enjoy the top-quality racing action we can provide them from both the all-weather and turf tracks.” 

RMG is delighted to announce that Chelmsford City Racecourse will be joining as a member of the Group, which is 100% owned by racecourses, and pays 100% of its profits to its racecourse shareholders, meaning there is no leakage outside of the sport. 

Martin Stevenson, CEO of Racecourse Media Group, said: “RMG and its 34 racecourse shareholders are delighted to welcome Chelmsford City Racecourse to the RMG family. The racecourse is continually looking to innovate and invest, and create new, exciting offerings for participants, race fans and punters – which is very much reflective of the RMG ethos.” 

Chelmsford City Racecourse opened its doors in 2015.  It stages its racing on an all-weather surface, which is currently being refurbished to deliver one of the best surfaces in racing.  Significant investment in recent years has seen the addition of a new turf course and enhanced lighting, which will expand its offering moving into 2024. 

For more information of Chelmsford City racecourse please visit:  www.chelmsfordcityracecourse.com 

SIS (Sports Information Services) has been at the forefront of live pictures and data delivery to the global betting industry for over 35 years. SIS has a rich heritage in creating and distributing betting events for horse and greyhound racing, as well as esports and live numbers draws. 

SIS is the leading supplier of high-quality 24/7 live betting content and services, delivering a range of round-the-clock services to retail and online operators globally, 365 days a year. To complement the offering of 76,000 annual horse and greyhound racing events, SIS provides a flexible SIS Trading Services solution, including a fully outsourced managed trading service. 

In addition to racing, SIS offers over 200,000 esports events a year through our market-leading Competitive Gaming product, all underpinned with the highest integrity (ESIC Gold Standards) and provides over 200,000 Live Numbers draws annually. 

For more information about SIS, please visit www.sis.tv. 

RMG is the umbrella organisation for the 34 racecourses, which hold an interest in Racing TV, Racing TV International (international betting broadcast service) and Racecourse Data Company (licensing and control of Pre-Race Data). Racecourse Retail Business is the vehicle which represents racecourses' content in the LBO (licensed betting office) market. Pictures are shown in around 7,000 LBOs in Britain and Ireland. 

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