Raceday is a new account on Instagram, managed by Racing TV and hosted by social media influencers who capture horseracing through the eyes of racing fans. #Raceday will take you behind the scenes on racedays, working with participants and racegoers, to access fresh, exciting stories that engage with new and existing fans of the sport.
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Find out more about #Raceday
How do I follow what's happening?
Head straight to www.instagram.com/raceday.rtv/ in order to follow us, or keep an eye on Racing TV's usual social media channels, where we will be sharing selected posts.
Why have Racing TV launched this project?
We believe #Raceday can help engage a new and younger audience in the sport. We aim to achieve this by filming video content on our racecourses, presented by sports influencers who already have a significant audience. The aim is to make it a fun and accessible platform for young racing fans and potential racing fans.
Who will be involved?
We will be using a number of different faces to present our content - some with a previous background in racing and some without, as we look to make our audience as wide and diverse as possible. Just as importantly, we will be trying to talk to some of our followers on the racecourse, finding out about their involvement and interest in racing, and sharing their content.
What can I do to get involved in #Raceday?
Follow us right now at www.instagram.com/raceday.rtv/ and you won't miss a thing - we've got a great free competition to enter right from the start and there will be plenty more giveaways over the weeks and months ahead. Then if you've got something you want us to see, tag us in!
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